Pros and cons of each as you design your survey

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Since we are trying to keep our survey approach fairly focused, you will be using either a Simple Attitude Scale or a Likert Scale for your project. What are some of the pros and cons of each as you design your survey? Again, the Survey Monkey web site makes things very easy! You may discuss what you have experimented with there as well. This is in Research & Analysis.

Reference no: EM132234854

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