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Your team can decide on the marketing mix strategy by looking at the various marketing theories taught this term. The challenge is to think outside the box and create a product that is feasible for the brand!
Your report MUST also entail a product design.
You can also bring a prototype to your class for presentation.
Word count: 2000 (+/- 10%) words.
Determine the primary and secondary target markets for your company. Next, analyze the primary and secondary target markets that you identified for your company. Be sure to
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