Marketing strategy and a marketing mix

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1. Give an example of a recent purchase experience in which you were dissatisfied because a firm's Marketing Mix did not meet your expectations. Indicate how the purchase fell short of your expectations -and also explain whether your expectations were formed based on the firm's promotion or something else.

2. Distinguish clearly between a Marketing Strategy and a Marketing Mix. Use an Example

3. What are the social and ethical issues a company should consider when entering a foreign market?

Reference no: EM131238678

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