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Strong Brands: Please respond to the following.
Business Capstone class. Must be 300 words must cite work.
• Several companies use their brand as a competitive advantage. Given your knowledge about the global economy, identify three brands you believe have the strongest likelihood of remaining a source of advantage in the 21st Century and explain why.
• Explain the effects that you believe the Internet's capabilities will have on the brands you identified in the previous discussion and what the owner of the brand should do in light of them.
Kraft Foods uses this Website as a part of their marketing strategy. Review the Website and write a 2 page paper on its effectiveness as a marketing tool. Include the thin
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Post your thoughts and then check back to see how our service unfolds! Please consider reading the ideas of other students and, if appropriate, let them know that you like t
Reflecting the "cutting edge" marketing strategy of its producers, Howlin' Coyote bucks conventional wisdom in packaging. It avoids placing predictable photographs of the p
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