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Your company (an Australian pharmaceutical company) is considering South Africa and China to expand its business and enter the global marketplace for the first time. As an International Operations Manager, prepare a report (2500 words) for the company's executive summarising the risks and opportunities in each of these two countries and recommend the best destination. Suggest an entry mode for the chosen country.
You are expected to demonstrate your understanding of the following:
Suggested structure for Assignment (Global Business)
This assignment should be presented in a report format. Here is a suggested structure:
a. Executive Summary
b. Table of Contents
c. Introduction
d. Background to the Company
e. Analysis of risks and challenges (considering all 4 types of risks covered in this unit) in each of the 2 countries (South Africa and China).
f. The selected destination country (Select one country and justify your decision)
g. Discuss and justify the proposed entry mode/strategy for the chosen country.
h. Conclusion
i. References (Harvard-style)
j. Appendices (if any)
2500 words
10 Harvard references.
This paper will be written in the form of a report (research). When completing this assignment you are required to access and use materials beyond your text and readings. As a guide you should include 10 references from refereed journals. Please place the word count for this assignment on the cover sheet. 10% more or less then the stated word count is acceptable. Executive summary, table of contents, tables, references and appendices. This assessment is for these students only: Distance Education; Gold Coast; New Zealand - MIT; Papua New Guinea; SCU Melbourne; SCU Sydney; Singapore - MDIS.
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