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1. You work in the marketing department of a firm that sells mountain bicycles and related gear. Its manufacturing division has decided to wholeheartedly adopt the lean systems philosophy. Will this affect your ability to delight your customers? Make a list of the potential pluses and minuses of this lean systems decision.
2. Discuss how lean systems might apply to a fast-food hamburger stand. How will it have to be modified to deal with daily demand variation?
Research into several businesses similar to the business and Research into existing software solutions for the business
the production quality and product managers considered their second option to be producing and selling flawed units for
Corporation A sells several different types of consumer products and the company attempts to introduce new products periodically. The CEO is a staunch believer of the traditional product life cycle (PLC). However, the current marketing manager believ..
Prepare a Marketing strategy of Tesla and how they were able to capture the electric vehicle market.
Adopt the position of marketing consultants and conduct a service firm audit for a local business.
Describe the trade-off between backward compatibility and performance. Explain how and why firms try to influence consumers' expectations in a standards war?
What are some of the desirable characteristics of focus group moderators? How might a researcher go about ensuring that potential moderators are appropriate for a specific project, over and above general qualifications
1. you are the new manager of market intelligence in arapidly expanding software firm. many product managers and
Can someone please help me with the homework questions? (2 detailed paragraphs per question with references) 1. How should sales promotion decisions be made?
Describe your unique selling proposition-Next, explain the key aspects of your business, products, or services that make them unique when compared to your competition
Determine the distribution strategy relative to your target market, location, and selection of distribution channels. Indicate whether or not you will leverage
Using Ryanair as your frame of reference, discuss the concept behind their pricing strategy. Do you agree or disagree with the LLC concept? Why or why not?
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