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1. Reflecting back on branding errors in the global arena, and the wide use of social media, discuss best practices and avoiding pitfalls when using these technological tools. Choose a specific product to discuss, and pinpoint cultural errors that must be avoided in at least 3 countries.
2. Why is it so difficult to pinpoint “ethical” or “unethical” behavior? How does this relate to the concept of determining “fairness”? What are some strategies a negotiator can use to determine whether a given behavior is ethical?
3. Is there a relationship between compensation and higher levels of employee performance? Please explain "yes" or "no" providing 3 reasons to support your position. Secondary Question: How does organizational market position influence compensation philosophy?
Because performance improvement activities are information intensive, organizations must provide the proper resources and systems to support improvements. What issues does the
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Sales of Ivanka Trump-branded apparel and footwear fell 32% at Nordstrom last fiscal year. The decline was particularly steep in the weeks leading up to the election. ET Sales
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