How does market research support brand positioning

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Reference no: EM132234339

1. How does market research support brand positioning? Why is it important that a product be positioned in the market?

2. What are some of the disadvantages of using distributors as channel partners compared to a company’s own direct sales force? Be specific and give 2-3 disadvantages.

3. Why would it be important to have a plan for leadership development?

Reference no: EM132234339

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