Great value brand cheaper than their competitors

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Wal Mart does carry goods in which are perfect competitive. How do we know this? Wal Mart introduced their own brand to compete with the branded good and of course mark their 'GREAT VALUE' brand cheaper than their competitors. A good thing? I would say it is a billion dollar idea! (very profitable). Just another confirmation that every penny does count! –

Reference no: EM131102633

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