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1. Give several examples of marketing metrics. How might a marketer use each metric to track progress of some important element of a marketing plan?
2. What is corporate culture? What are some ways that the corporate culture of one organization might differ from that of another? How does corporate culture affect marketing decision making?
What is the impact of a legal battle on an organization's reputation?
Experimental research is not used very often in marketing research. Why is that? Why are most marketing research studies descriptive instead of experimental?
Write an essay of 500 words to review given two articles: Conceptualizing global strategic sustainability and corporate transformational change, Leading change toward sustainability
Suggest two (2) strategic marketing recommendations for this business based upon your reflection/analysis and the information that you have gained throughout the course?
New Product Development and the Product Life Cycle and Core Market Offerings and Defining the Product
What logistics means in today's business world and Why it is becoming increasingly important for business success
Describe technology infrastructure including sections on Internet versus intranet versus extranet, security and identify infrastructure alternatives or risk.
think about the way social media impacts your life as far as product marketing online coupons groupons email ads etc.
Explain Research and decision making class and Can you provide examples of each type in their application to research
Creative strategy is part of ‘How do we get there?'. Discuss the different creative approaches to direct marketing or sales promotions available.
State the purpose of your experiment and explain why randomisation was necessary in your experiment. Write a model for the response in your experiment and carefully explain what each term in the model represents. Display the data and the ANOVA table..
Explain the connection between organizational behavior and your selected job skills from the matrix. Discuss how these job skills can lead to improved job performance.
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