Example of product that receives by-product pricing

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Reference no: EM132198913

1. Which of the following is an example of micromarketing?

A coupon for a restaurant that is delivered via US Mail

Suggested items at the bottom of a product page on Amazon

An ad for a Chevy Corvette that airs during a NASCAR race

A sample stand at Costco

2. Which is an example of a product that receives by-product pricing?

Cheese curds

Day old bread

Vintage stereos

French fries

3. Which of the following is true?

Services are more heterogeneous than goods.

Goods possess inseparability; services do not.

Goods are generally more expensive than services.

Goods are intangible; services are not.

Reference no: EM132198913

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