Analyse the strategy of a firm of choice

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Reference no: EM13158748

You are required to analyse the strategy of a firm of your choice. You need to pick a firm and identify the strategy that the firm uses to compete with its rivals. It is important that you conduct an industrial or environmental analysis, before you undertake your firm analysis. Requirement:

1. Introduce topic

2. Explain the structure of the essay

3.Main body

Using PESTL analysis environmental Remember to identify key point

4.Firm analysis

Pick a firm (Bank of China-HK) Identify it's strategy Analysis the strategy -use tool -value chain

4. Conclusion

Reference no: EM13158748

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