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As the promotional manager for a new line of cosmetics targeted to preteen girls, you have been assigned the task of deciding which promotional mix elements—advertising, public relations, sales promotion, and personal selling—should be used in promoting it. Your budget for promoting the preteen cosmetics line is limited. Write a promotional plan explaining your choice of promotional mix elements given the nature of the product, the stage in the product life cycle, target market characteristics, type of buying decision, available funds, and pull or push strategy.
Currently manager orders once a month. Explain how much could industry save annually in ordering and carrying costs by using EOQ.
The property manager of a city government issues chairs, desks, and other office furniture to city buildings from a centralized distribution center. Like most government agencies, it operates to minimize its costs of operations.
Lila Battle has determined that the annual demand for number 6 screws is 100,000 screws. Lila, who works in her brother's hardware store, is in charge of purchasing. She estimates that it costs $10 every time an order is placed. What would the averag..
A company has 2,500 shares of $50 par value, 5.0% cumulative and nonparticipation preferred stock and 25,000 shares of $10 par value common stock outstanding. The company paid total cash dividends of $6,000 in its first year of operation.
The earnings, dividends, and common stock price of Carpetto Technologies Inc. are expected to grow at 8% per year in the future.
The target process capability ratio is 1.33. The production manager has just learned that the packet-filling process average weight has dropped down to 85.0 grams. Is the packaging process capable? Is an adjustment needed?
dimension of Service Quality addresses whether the employees generated customer trust and confidence
What types of businesses and organizations are best served by a presence in social media? What are some examples of the ways that other businesses have successfully/unsuccessfully leveraged and branded themselves with social media?
How does the company show corporate social responsibility in terms of labor conditions, human rights, fair trade, and the environment. What actions can a multinational corporation take that would make globalization a positive development for the glo..
A theorist who asks, “Should I develop a theory that will change society's view of gay marriage?” is asking him/herself a question that pertains to the area of
Write a new vision statement for Better World Books based on the elements of a good vision statement. Mission and Core Values. Better World Books is a global bookstore that harnesses the power of capitalism to bring literacy and opportunity to people..
Critical Path To Be Taken For Reducing The Project Time
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