Business Planning - Roles of Engineers in the business and business planning

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"Business PlanningLearning Objectives • Introduction to – What is a business – What is value – What is a business model – What makes up a business model – What makes up a value-chain • What are the roles of engineers in thebusiness and business plann..

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"Business PlanningLearning Objectives • Introduction to – What is a business – What is value – What is a business model – What makes up a business model – What makes up a value-chain • What are the roles of engineers in thebusiness and business planningWhat is a business • Typical definition – A business is an organizational entity involved inthe provision of goods and services toconsumers. • Simple but all-encompassing – An entity involved in sustainedexchange of valueWhat is Value • It really depends, – On the individual and the context they are in • Driven from– The meaning the customer associates toconsuming a product or service • Measured , mainly– Through what the customers are willing toexchange with the firm for receiving the valueTechnology doesn’t create valueElements of a Business Model www.businessmodelgeneration.comElements of a Business Model Business Model www.BusinessModelGeneration.comwww.BusinessModelGeneration.comwww.BusinessModelGeneration.comwww.BusinessModelGeneration.com"

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