Reference no: EM133852768
Assignment:
This assignment details how a selected company raised capital to start and expand its business. You must delve into the financing strategies employed by your chosen company and critically assess the feasibility of bootstrapping as an alternative initial funding approach. This exercise will enhance your understanding of different funding mechanisms and their implications on business growth and independence.
Instructions:
1. Select a Company: Choose one company from the list provided: Air B&B, Clarks Shoes, Twitch, Google, Chobani, Slack, MailChimp, GoPro, Zoho, Basecamp, Casper, or LinkedIn.
2. Research Financing Strategies:
o Investigate and summarize how your selected company raised capital during its launch and subsequent growth phases. Focus on key funding rounds, investors, and strategic financial decisions.
3. Bootstrapping Analysis:
o Assess whether your chosen company could have realistically bootstrapped its business before seeking external capital. Consider factors such as the business model, market entry costs, growth rate, and industry conditions.
o If you believe bootstrapping was feasible, outline how the company could have implemented this strategy. Discuss the potential advantages and limitations of bootstrapping for this specific business.
o If you conclude bootstrapping was not feasible, explain the reasons. Highlight any challenges or requirements that necessitated external funding.