Why sales promotion is an integral part of marketing, Marketing Management

Question 1:

Why sales promotion is an integral part of marketing? How does it differ from marketing and advertising?

- Detail explanation on ‘Meaning and Importance of Sales Promotion & Difference between Sales Promotion and Advertising'.

Question 2:

Explain why laws are needed to protect all stakeholders from unscrupulous commercial selling. Mention some of the major laws available to an aggrieved Indian buyer.

- Detailed explanation on "Civil and Penal Codes Applicable to Advertising"

Question 3:

Describe the role of Advertising Standard Council of India's role in mass media advertising. How effective is it? State some of the major offensive issues explicitly banned by ASCI Code.

Posted Date: 10/31/2013 2:23:48 AM | Location : United States







Related Discussions:- Why sales promotion is an integral part of marketing, Assignment Help, Ask Question on Why sales promotion is an integral part of marketing, Get Answer, Expert's Help, Why sales promotion is an integral part of marketing Discussions

Write discussion on Why sales promotion is an integral part of marketing
Your posts are moderated
Related Questions
what are the major sale promotion ssuold kitkat use to attempt to increase sale of kitkat?

MATLAB program to call all programs EX: 1: Problem P1 2: Problem P2 …………………………………… 6: Problem 6x how to write?

For 1980 through 1996 e total exports E of the us can be modeled by E=-0.131^3 +5.033t^2-23.2t+233 where t is the number of years since 1980 in what year were the total exports abo

Q. Illustrations - element of print-ad-copy? Illustrations:- It is the optical elements of print-ad-copy. It perhaps in the form of attractive photo of the cartoons, pictures

Let the node at which we are starting be called the initial node. Let the distance of node Y be the distance from the initial node to Y. Dijkstra's algorithm will assign some initi

Theory of Noncomputability, Define Noncomputability When we want to specify the elements of a set that contains only a few elements, the most direct and obvious way is to exhau

As marketing manager you have been assigned to promote a new product of beer. Your competitors are Angkor & Cambodia beer. Describe the factor that you would have to deal with to

Marketing plan for a "global" Airline company that is localising the global. e.g. Lufhtansa in nigeria

Suppose D1 represents the demand curve for paperback novels, D2 represents the demand curve for gasoline, S1 represents the supply curve for paperback novels and S2 represents the

Q. Explain diffrent types of advertisement copy? Types of advertisement copy: - Advertisement Copy perhaps of various types based on Appeal, functions, Purpose and Media of a