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What is the focus of selling concept?
Selling Concept:
Focus: The focus of the firm subsequent selling concept is onto pushing the products through understanding aggressive selling and promotion attempts to make customer buy what is given to them even while the customer have non-intention of buying the product.
State the relationship marketing principles Numerous organisations use relationship marketing principles, manifest in the form of customer relationship marketing or loyalty mar
How marketing research is investigated the consumer needs? Marketing Research is a systematic and intensive investigation of all the phases of marketing on a continuous basis w
In marketing the concept of 'physical evidence' refers to some form of reassurance of service quality before purchase.
taking an example of a new company, create a simple marketing system that helps to enhance the sales of your organisation.
Question: (a) "The purpose of a company is to create a customer ... The only profit centre is the customer". In light of the statement define customers and explain the importa
Setting the advertising objectives: The advertising objectives must flow from prior decisions on the target market, market positioning, and the marketing mix. Advertising obj
Question 1: The most important test for any organization comes when it is hit by a major accident or disaster. It is required to manage such emergencies intelligently and forth
what is the sales information systems
give me few examples of target market
What is the role of following in personal selling process? Follow up: Sales executives must follow up the order produced. It will assist the company to know the customer
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