What is penetration pricing, Marketing Management

Penetration Pricing

This term is refers to a pricing strategy that dictates that the price of an item being introduced into a market should be set as low as possible to develop the largest possible sales volume for that product.

Posted Date: 10/17/2012 12:43:48 AM | Location : United States







Related Discussions:- What is penetration pricing, Assignment Help, Ask Question on What is penetration pricing, Get Answer, Expert's Help, What is penetration pricing Discussions

Write discussion on What is penetration pricing
Your posts are moderated
Related Questions
Defining Marketing Communications There is no universal definition of marketing communications and there are many interpretations of the subject. Table below represents some o

Explain in brief about Relational Communications   Orientation Explanation Information and promotion Communications ar

Pricing sensitivity: Nagle has identified nine factors that contribute to price sensitivity and has also presented various methods or techniques to measure it. The factors that co

corelate the term engeneering and managerial economics

Need some help reversing a calculation using Excel.

Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t

Targeting strategies:  having segmented the market, the firm now has to choose its marketing strategies. There are three strategies to choose from: 1.       Standardization: i

Give a success story of marketing a goods in which a supplier has been dependable.

Question 1: (i) Distinguish between global marketing and international marketing. (ii) Explain the similarities and differences of a free trade area, a customs union, a comm

what are the segmentation characteristics or bases that presented bayer aspirin