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What is lead evaluation in personal selling process?
Lead evaluation:
All the processes used for lead generation may not be authentic. Marketer must concentrate on whether the lead produced has essential willingness, authority and purchasing power to buy.
Q . The following are two weekly forecasrs made by two different methods for the number of gallons of gasoline in thousands, demanded at a local gasoline station. lAlso shown are a
State about the marketing mix Marketing comprise a number of activities. To start with, an organisation may decide on its target group of customers to be served. Once the tar
Q. Purposes of Illustration of print-ad-copy? Illustration helps in attracting attention as well as arousing desire/ interest in advertisement. It assists the buyer in
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
definition of brand
-12-x=8x-32
The marketing agent of a long distance phone service of the PhoneLink Co Ltd sells to a potentially high usage customer wireless service on three cell phones and includes a bonus o
Question 1: (a) CRM means different things to different people. For one it is direct mailing for others it is an IT system. Draw a diagram and discuss the basic model for CR
Q. Show the Factors affecting the Advertising Budget? Factors affecting the Advertising Budget 1) Market Size 2) Stage in Product Life Cycle. 3) Advertising Strategy
According to the MCCI Business Confidence Indicator (September 2010), the morale of business leaders is morose with a drop to 96.3 of the confidence level index(March 2010=100)
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