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Positioning strategies: 1. Attribute positioning: a company positions itself on an attribute, such as the size or the number of years in existence. Disneyland can adver
.explain Henry Assael Model of buying decision behaviour along with diagram.
How does the mobile wallet payment value chain look like? And where in the payment value chain can we place the mobile wallet service?
The PEST analysis is a structure that strategy advisors utilize to examine the external macro-environment in which a firm works. PEST is an acronym for the subsequent factors
What is the effective way to Internet marketing strategy? There is no certain formula for an effective internet marketing strategy. This depends upon your individual situation.
writedetailaboutmarketingmanagementphylosophy
explain what you understand by market segmentation?
Q. Advertising effects on Production Cost? Advertising creates demand as well as expands market size this necessitates mass production. Mass production results in a variety of
State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n
do you think paradigm shifts having taken place in marketing?
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