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What is the drawback of selling concept? Selling Concept : Drawback: Selling relies onto buyer’s manipulation. All the buyers can’t be manipulated and a buyer can’t be ma
Q. Message contents of advertisement? a) What ads. Needs to communicate to targeted audience through advertisement copy. b) Message is regarding:- c) High quality of prod
Question 1: (a) What is "consumer behavior"? (b) List 7 characteristics of consumer behavior. Question 2: (a) Define "market segmentation". (b) List 4 bases for m
The constituents of the marketing communications mix Business-to-business markets have usually been quite specific in terms of the promotional tools and media used to target
Illustrates the Social Environment in marketing activities? Social Environment: Social Environment Living standards and quality of life Green movement: the trend occurri
What is the role of Remote Login considerably? Remote Login: A login, which permits a user terminal to links to a host computer through a network or direct telecommunicat
Quantitative Techniques Q4. Find elasticity of demand of the function x=150-5P at (1) P=15, (2) P=20. (5 marks) Q5. Find dy/dx of the following cases 1. y=x2 log x. 2. log x /x. (
various approaches of test marketing
Student ID: Name: Subject : Marketing Management Assignment 2 Date of Submission :
what is the relationship between 4ps of marketing mix?
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