Strategic positioning, Managerial Accounting

Strategic Positioning

The company must identify its strategic choices. This can be done from the firm’s objectives, which emanates from the firms mission. Strategies have to be developed to achieve a competitive advantage over competitors, which may occur due to cost, price, quality, brand name, image of the product etc. Michael Porter highlighted two fundamental rules to competitive benefit:

•    Cost Leadership strategy
•    Differentiation

Within each of these strategies a firm may decide to focus.

Posted Date: 12/8/2012 6:00:43 AM | Location : United States







Related Discussions:- Strategic positioning, Assignment Help, Ask Question on Strategic positioning, Get Answer, Expert's Help, Strategic positioning Discussions

Write discussion on Strategic positioning
Your posts are moderated
Related Questions
Queuing problems There are two main approaches to queuing problems: •    simulation •    queuing theory formula Where simple situations apply, queuing theory should be used

Debtors turnover ratio( or receivables turnover ratio) Meaning: this ratio establishes a relation ship between net credit sales and averages trade debtors.   Objective

The Ragan Corporation uses a process cost system. The company started March with 2,300 units in Work in Process-Dept. A. During the month 4,000 units were started. At the end of th

Given the persistent problem with starvation in some parts of the world, and the anticipated population growth in developing nations, do we need genetically modified foods? Is it r

Weldon Industrial Gas Corporation supplies acetylene and other compressed gases to industry. Data regarding the store''s operations follow: 500 Garrison, Managerial Accounting, 12t

Financial planning programs Such programs differ in complexity. Some simple programs can include only those variables discussed while other more complicated ones can include an

What does it mean when we say consistency is the central feature of economic rationality?

Cash to debt service ratio  Cash to debt service ratio also known as debt cash flow coverage ratio is an improvement over the interest coverage ratio and is calculated. The

What is the objective of performance budgeting The objectives of performance budgets is to provide a closer linkage between planning and action and also to provide a common bas

Steps of choosing an accounting based performance measure Consider the overall goal of the organization as a whole. It is important to choose a measure of accomplishment that r