Strategic management of bread talk, Strategic Management

This report discusses is based on the strategic management of Bread Talk. Bread Talk is, a Singapore based fFood cCompany . It is identified that under strategic management, The company employsuses the strategic location strategy and franchisee strategy in its business model. ItCompany also uses points-of-sales system for managing the sales volume.

It is observed that competition, change in consumer taste, and food related diseases, and high rent and shortage of employees are the environmental factors that are faced by theaffects the company. Additionally, it is identified that unique production, financial performance, effective marketing, well trained management staff, new technology and effective process forms the strategic capabilities of the organisation. It is observed that by using corporate controlling, compulsory laws and regulations under corporate governance, the company fulfils stakeholder's expectations regarding growth, satisfaction , quality products, and harmonicy in relations, high returns and timely information from the company. Mission, vision, values and culture of Bread Talk are in line with their strategic purpose. Internal factors that influence the business strategy are From internal and external analysis, it is identified that its operations, product quality and variety and experienced management. are internal factors and Eeconomic factors, competition and changing demands of customers form theare external factors. that might influence the business of Bread Talk. From the SWOT analysis, BT'sit is identified that unique concept and branding, wide product range and experienced management are its strengths. However, Pprice and lack of innovation are its weakness of Bread Talk. However the dDemand of BT's products and possible expansion to otherother markets are opportunities . Changing customer preferences and competition are threats for Bread Talk . This report includes a SWOT analysis to aid in providing the future potential for BT.

Posted Date: 3/16/2013 1:26:29 AM | Location : United States







Related Discussions:- Strategic management of bread talk, Assignment Help, Ask Question on Strategic management of bread talk, Get Answer, Expert's Help, Strategic management of bread talk Discussions

Write discussion on Strategic management of bread talk
Your posts are moderated
Related Questions
Q. Explain about Value based management? Value based management (VBM) is an approach which focuses on strategies and actions to create more value for shareholders.  Value being

Explain how Material Requirements Planning (MRP) might improve operations. Reduced stock holding MRP can simplify inventory control and levels of stock holding may be de

Question: (a) ‘Many organisations are using the internet a tool for survival. Digital firms require new organisational designs and management processes'. Explain how the Por

Consider the Chester River Health System (CRHS) Strategic Planning example. Taking information only from these two sources into account, formulate an Environmental Assessment of CR

Are arrangements whereby two or more companies work in collaboration without formal relationships, where there is mutual benefit in doing so

Excel is often used to perform "what-if" analyses. In these, a model that depends on a number of variables is constructed, and the outcomes predicted by the model are determined fo


An electronics firm is presently manufacturing an item that has a variable cost of $0.50 per unit and a selling price of $1.00 per unit.  Fixed costs are$14,000 per month.  present

Strategy & principles:- Passing the Test of Moral scrutiny 1.   In choosing among strategic alternatives, companies' managers are well advice to embrace actions that are genui

Question: (a) Company mergers are major change projects. Briefly explain the IT merger process involved. (b) A study showed that successful steering committees introduce a