Strategic management of bread talk, Strategic Management

This report discusses is based on the strategic management of Bread Talk. Bread Talk is, a Singapore based fFood cCompany . It is identified that under strategic management, The company employsuses the strategic location strategy and franchisee strategy in its business model. ItCompany also uses points-of-sales system for managing the sales volume.

It is observed that competition, change in consumer taste, and food related diseases, and high rent and shortage of employees are the environmental factors that are faced by theaffects the company. Additionally, it is identified that unique production, financial performance, effective marketing, well trained management staff, new technology and effective process forms the strategic capabilities of the organisation. It is observed that by using corporate controlling, compulsory laws and regulations under corporate governance, the company fulfils stakeholder's expectations regarding growth, satisfaction , quality products, and harmonicy in relations, high returns and timely information from the company. Mission, vision, values and culture of Bread Talk are in line with their strategic purpose. Internal factors that influence the business strategy are From internal and external analysis, it is identified that its operations, product quality and variety and experienced management. are internal factors and Eeconomic factors, competition and changing demands of customers form theare external factors. that might influence the business of Bread Talk. From the SWOT analysis, BT'sit is identified that unique concept and branding, wide product range and experienced management are its strengths. However, Pprice and lack of innovation are its weakness of Bread Talk. However the dDemand of BT's products and possible expansion to otherother markets are opportunities . Changing customer preferences and competition are threats for Bread Talk . This report includes a SWOT analysis to aid in providing the future potential for BT.

Posted Date: 3/15/2013 6:01:33 AM | Location : United States







Related Discussions:- Strategic management of bread talk, Assignment Help, Ask Question on Strategic management of bread talk, Get Answer, Expert's Help, Strategic management of bread talk Discussions

Write discussion on Strategic management of bread talk
Your posts are moderated
Related Questions
Q. Neely's 4Cs in performance measurement 1.  Check position e.g. where are we now? 2.  Communicate position e.g. to internal and external stakeholders. 3.  Confirm pri

Q. Define Market value added? MVA is an external measure of shareholder wealth, the market value added from one period to another. It is measured by the taking the rise in the

1 -  Develop a plan for an e-strategy that  make sure  an organisation retains its competitive  benefit in a global market. 2 - Specify the technical infrastructure needed in an


Question: (a) Explain clearly how businesses may adopt key principles of Total Productive Maintenance in order to create a safe and productive environment. (b) Describe in d

The amount and pace of market adoption.

Choose an academic article and produce an academic review in which you analyse, criticise, and reflect on the paper, of no more than 1200 words. The summary should include some def

Question: a) (i) How many components are there in an ideal mission statement of a business organisation? (ii) Name these components? b) Using the above named component

Q. Show the Demerits of using return on investment? The following disadvantages maybe experienced when choosing to use ROI as a primary performance measure. -  An accounting

During early 1981 People Express (PX) became one of the ?rst new entries into the deregulated interstate airline industry. PX's entry strategy was to offer a uniform low-price, no