Social media strategy - design,implementation and evaluation, Project Management

Part 1- Social Media Strategy Design

For this phase of the project you are required to formulate a social media strategy for a product/service/business/concept/charity...etc. the strategy can include technologies such as social networking (face book), micro-blogging (twitter), media sharing (YouTube), blogging (blogger), wiki/forum (stack overflow).
Key Deliverables

1. Clear objective of the social media strategy

2.  Identification of target audience

3.  Clear outline of the technologies used and the reason for using them

4. Timeline of actions

5. Identification of metrics for evaluation

Part 2- Social media strategy implementation and evaluation.

This should be a demonstration of your implemented social media campaign. The social media campaign should map directly to the strategy outlined in Part 1. This campaign should be accompanied with a report highlighting the following key components.

1. Evidence of the social media campaign (like to profile page...)

2. Analysis of the strategy outlined (what worked, what didn't)

3. Analysis of implementation in comparison the objectives outlined in Part 1

Posted Date: 3/29/2013 1:57:49 AM | Location : United States







Related Discussions:- Social media strategy - design,implementation and evaluation, Assignment Help, Ask Question on Social media strategy - design,implementation and evaluation, Get Answer, Expert's Help, Social media strategy - design,implementation and evaluation Discussions

Write discussion on Social media strategy - design,implementation and evaluation
Your posts are moderated
Related Questions
Functions of Purchasing Department

What does have in the project management software? Project management software: Project management software onto the market today comprises Lotus Notes / Domino or Micros

Organizing Which is the process of grouping resources and activities in a logical fashion. The function of organizing involves: grouping similar activities together (depa

What do you mean by differentiation in organisation structure? Differentiation implies differences in cognitive and emotional orientation in between managers in various departm

Linear Programming Methods of Line Balancing Assume that a job is broken down into elements tasks and the total duration of all such tasks is 28 minutes. The cycle time i, e,

Question: (a) An internal audit program (or schedule ) is prepared taking into consideration ‘the status and importance of the various processes and areas.' With reference to

DF Company, a relatively new company, is in the business of designing and building farm equipment and machinery. Whilst it has been winning in its first few years of operation, sal

Quality ultimately is calculated in terms of customer satisfaction.) Surveyed before product delivery and after product delivery (and on-going on a periodic basis, using standar

Importance of Materials Management The  primary  and secondary  objectives  listed  above  should  themselves give us clear idea about  the  importance of materials management

An enrolled nurse has been assigned to care for a close relative who she cares for deeply who has been admitted to hospital with chest pain.  Nobody knows that this patient is rela