Shift in orientation from old concept to modern concept, Marketing Management

A shift in orientation (from old concept of new or modern concept): in short, the marketing concept essentially represents a shift in orientation:

1.      From production orientation to marketing orientation

2.      From product orientation to customer orientation

3.      From supply orientation to demand orientation

4.      From sales orientation to satisfaction orientation

5.      From internal  orientation to external orientation  

Posted Date: 9/19/2012 3:09:21 AM | Location : United States







Related Discussions:- Shift in orientation from old concept to modern concept, Assignment Help, Ask Question on Shift in orientation from old concept to modern concept, Get Answer, Expert's Help, Shift in orientation from old concept to modern concept Discussions

Write discussion on Shift in orientation from old concept to modern concept
Your posts are moderated
Related Questions
Explain about the increased profitability in e-commerce. Increased Profitability: a. The direct cost to sale for an order taken through a web site is lower as compared to

Market and Sales management End of Module Project Exploring the marketing and sales strategies utilised by your organisation or one you have researched, determine to what ex

Marketing is a value creating and value delivery process: Earlier, we said that value creation value delivery is the main task of the marketing. We can now stretch the state

What are joint ventures? Joint ventures: Joint ventures can be termed as “an enterprise in that two or more investors share ownership as well as control over property ope

what is the relationship of nuclear chemistry to marketing management

1.  What kind of sales force model do you think will work best for your new product/service, and why? 2.  How will your salespeople be compensated, and how might you organize th

How is evaluation and selection important in decision making process? Evaluation and Selection: These are two-stage decision process of circulating of supplier and select

1;6;15;28....Calculate the general term for this sequence.

Disadvantages of the direct marketing: May be seen as competing with existing intermedaies: may upset marketing intermediaries as sales through the direct marketing may be ta

the equation s=p shows the relationship between the amount george saves from each paycheck george saves and determines how much of a 128 dollar paycheck george save