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A shift in orientation (from old concept of new or modern concept): in short, the marketing concept essentially represents a shift in orientation:
1. From production orientation to marketing orientation
2. From product orientation to customer orientation
3. From supply orientation to demand orientation
4. From sales orientation to satisfaction orientation
5. From internal orientation to external orientation
What is Technological Environment Technology? Technological Environment Technology: The knowledge of how to achieve tasks and objectives. Forces, those create new technolo
1. How do you use the indicators on your car dashboard? It's worth taking a moment to think about how the car's performance (KPIs) is conveyed through the dashboard of the car. Thi
How is customer response to a new product identified in marketing research? Identify customer response to a new product: This is also known as product testing. Marketing
Two stage channel of distribution This is the most commonly used channel of distribution for the sale of consumer goods. In this case, there are two middlemen used, n
various approaches that are followed by FMCG companies test marketing in marketing management
Product packaging: Meaning & definition: The packaging of a consumer product is an important part of the marketing plan. There are many factors to be considered while des
its relation with plc
INTRODUCTION ? CUSTOMER NEED & SATISFACTION LEVEL?
Markets The concepts of relationships and exchange lead to the concept of a market. A market is the set of real and potential purchaser of a product. 1). originally a "mark
Will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country? Justify your answer.
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