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Service Offered by Ad-agency:- These days ad agencies give wide range of services like planning and preparation of ad and execution of ad with selection of media, sales promotion, Follow-up to evaluate ad effectiveness, public relation, publicity, market analysis and market research etc. The ad-agency must see the services offered by the ad-agency are serving its need or not.
Q. Explain about Message format? a) Ad- copy for print media b) Ad-copy for broad cast media. c) Radio d) T.v
What are the activities constitute the marketing mix Collectively, the activities constitute the marketing mix -4Ps, as McCarthy (1960) originally referred to them - and the fu
topic review on setting product strategy
Q. Advertising and Creation of Utility? Advertising creates place, time and perception utility. In case seasonal products it creates time usefulness by creating demand even in
Question 1: With the use of examples explain the following distribution strategies: a) Intensive distribution b) Selective distribution c) Exclusive distribution
Factors contributing to new product development: Several factors contribute to the new product development, while most are related to the external environment variables, the
Importance of the New or Morden concept of the marketing: The importance of the New or Morden concept of marketing may be described as under: 1. Helpful in produc
Illustrates the words of Philip Kotler about e-commerce? In the opinion of Philip Kotler : E-commerce can be described as a general term for buying and selling procedu
Question: Dire Dawa Food Complex Share Company is producing and marketing different food complexes to local as well as international markets. It is famous and well known whose
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