Rules of thumb for a competitive negotiation:
We noted in this section that effective negotiators are not born and learnt their skills through experience and training. As an effective negotiator you should have very clear goals, but should also compromise or revise your goals in the light of new information. You should learn to view issues independently without linking them in a sequence. Linking can undermine a negotiation if an impasse is reached on one issue. Instead of taking a single, rigid position on an issue, you should review many more options for a position compared with an average negotiator.