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Q. Advertising effects on Production Cost? Advertising creates demand as well as expands market size this necessitates mass production. Mass production results in a variety of
Problem 1: What role does copy play in a campaign? Why copy has to be written with great knowledge and skill. All relevant points required to be addressed from Unit 6 com
Write a short note on Test Marketing? New Product Development regarding altogether new products provides through several significant stages as specified below: a. Product De
Marketing and Society In working to meet the consumer's requirements, marketers can take some actions that are not accepted by all publics or consumers within the social secto
Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
have to do case study for Pepcid AC Racing to OTC-- anyone have idea what are the weaknesses in this case?? Also, can you think think of any alternative solution besides either to
Types of Marketing Information System: the information needs of the marketing job are large and diverse. It is not easy to classify that information into a few types: 1. Class
Q. Effect of Materialism in Ads? Advertising makes people purchase the things which they don't need. Advertising unnecessarily append status/prestige/ pride symbol with some pr
what is 7P in marketing management
explain the various approaches that are followed by FMCG companies in test marketing.
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