Product development, Marketing Management

Product Development

The sixth step is product development that involves developing the manufacture concept into a physical product to ensure that the product idea may be turned into a workable product. This step calls for a high jump in investment.

1). The R&D department shall develop one or more physical versions of the manufacture concept and these prototypes may take varying lengths of time to develop.

2). When prepared, these prototypes ought to be tested.

3).  The  prototype  ought to  have  the  need  functional  features  and  convey  the  intentional psychological characteristics.

Posted Date: 11/8/2012 1:21:11 AM | Location : United States







Related Discussions:- Product development, Assignment Help, Ask Question on Product development, Get Answer, Expert's Help, Product development Discussions

Write discussion on Product development
Your posts are moderated
Related Questions
What is Value Pricing Strategy? Value Pricing Strategy: Value pricing is a customer based pricing process that is an outgrowth of the multi-attribute product concept. By

Why is environmental appraisal important for an organization

What are the certain limitations of packaging? Packaging is one of the way by which Marketer can distinguish his product by the competitors brand. In spite of having different

10 Commandments for Media Consumers is a checklist that gives media consumers the knowledge needed to properly assess mass media communications.   The Ten Commandments for Me

explain VAL"s theory and each types of custmors

Question : It is generally acknowledged that there are 5 classical ways of segmenting consumer markets. In other words, the consumer population can be divided on the basis of

considering the concept of product life cycle, where would you put video games in their life cycle


1.) Cost Revenue Model: Roberto operates a delivery service in a large city. His start up cost amounted to $3900. He estimates that it costs him (in terms of gasoline, wear and tea

Many service sector businesses fail because their marketing managers do not have any experience in the marketing of services. They often have been previously involved in the mark