Produce a strategy development report, Project Management

Each group is to produce a strategy development report on the Red Ocean strategy they will submit in the Blue Ocean Strategy Simulation Game Red Round, first year. Each group will allocate to each of the members of the group, one of four sections of situational analysis required to be carried out as part of formulating a Red Ocean (positioning school) strategy. This will form the individual assessment (10%) component of A1. From this analysis, the decisions made by the group to be entered in the BOSS game will be written up at the end of the report to form part of a coherent analysis and recommendations strategic report. This will form the group assessment (10%) component of A1.

The report is to include the marketing concepts and evaluation tools covered in the first 4 weeks of the lecture material. As such you are preparing a strategy report for a Red Ocean (positioning school) analysis based on a product in an existing market.
Set out on the next page are the minimum requirements for the report, indicating which of the sections of the report are to be completed by individuals and which sections are to be completed by the group. One complete report will be handed in by the group. This includes both individual work and group work in one coherent report. Please indicate which group member did each of the situational analysis sections.

Posted Date: 2/16/2013 2:15:55 AM | Location : United States







Related Discussions:- Produce a strategy development report, Assignment Help, Ask Question on Produce a strategy development report, Get Answer, Expert's Help, Produce a strategy development report Discussions

Write discussion on Produce a strategy development report
Your posts are moderated
Related Questions
Disadvantages of FMS Limited ability to adapt to changes in product Substantial preplanning and capital Tooling and fixture requirements

Goal A goal is a statement of where the organization wants to be at a specified time in the future. The purpose of goals is to provide direction to the organization. The steps

Task 1- Group powerpoint with 1000 word individual assignment You will be allocated to a group. You are part of a global electronics company that has offices in Germany, Paris, Ind

Project risk profile owners  Project risk profile owners must make sure that they deal with each and every risk of the project. The responsibilities of the project risk owners


Illustrate the division of work in Economics? Division of Work (or Labour): It s a famous principle of Economics, invented through the traditional economist as defined by

Scenario: You are a member of the Project Review team for CK Software Services. At the next meeting, the team will discuss the scheduling for the new automated teller machine (ATM)

A 28 year old quadriplegic man is admitted to the hospital with pneumonia and severe pressure ulcers.  You are the enrolled nurse caring for him and hear him asker the doctor that

Question 1: (a) Critically evaluate joint venture and licensing as global market entry methods. (b) Explain and illustrate how a geocentric approach to global marketing i

How quickly are group norms established in a meeting?