Organisations strategic capabilities, Strategic Management

Strategies of the organisation support in the business expansion and increase the revenue . Following are the strategic capabilities:

Production: Open kitchen system is used by the company for production of products under strategic matching strategy to develop competitive advantage. Customers can watch 36 chefs cooking at one time through this open kitchen concept.

Financial Performance: Company will also invest its profitability in the construction of new platforms and infrastructure like, Carl's junior restaurant under strategic fit strategy to pursue opportunities in the environment. Similarly, the company has expanded its outlets from 19 to 23 in Singapore by using its financial growth under strategic matching strategy that is aimed to leverage opportunities for business growth.

Innovative brand concept: Bread Talk also occupies innovative brand concept in terms of openness, superlative quality, wide variety of products and consistency. This brand power of the company helps it to survive in increasingly demanding F&B industry by maintaining brand loyalty among the customers for Bread Talk .

Marketing: Bread Talk offers around 200 constant varieties of products to cater the changing needs of its customers under product strategy to maintain the attractiveness of business in F&B industry. The company has set up it stores in high traffic areas like, Rail transport stations, bus terminals etc. In this way, marketing strategies of Bread Talk under marketing mix assists the company to survive in competitive industry.

Posted Date: 3/16/2013 1:31:16 AM | Location : United States







Related Discussions:- Organisations strategic capabilities, Assignment Help, Ask Question on Organisations strategic capabilities, Get Answer, Expert's Help, Organisations strategic capabilities Discussions

Write discussion on Organisations strategic capabilities
Your posts are moderated
Related Questions
To maximise the potential of our business I would like you to prepare a strategic plan, specifically I would  like the plan to incorporate a mission statement, a SWOT analysis, a

Your assignment is to write a memo or email based on the case below.Dropthe completed and final assignment in the assignment dropbox on Slate and bring a hard copy to next week's c

Whether an organization has the resources and competences to deliver a plan

I need a five year plan with cost estimates and a time line also net present values at 10% discount rate

how much assignment cost if maximum 3000 world

Q. Show the example on residual income? Division A makes and sells a single product and is assessed by the residual income it earns, the head office of the group uses a 10% cos

Strategy & principles:- Passing the Test of Moral scrutiny 1.   In choosing among strategic alternatives, companies' managers are well advice to embrace actions that are genui

Consider a community dining style restaurant such as Benihana of Tokyo. Assumptions are as follows: When you admit a customer to the bar, the customer is assured a seat in th

Q. Disadvantages of divisional structures? - As the complexity and diversity of products and markets within the group increase, central coordination by a head office or holding

Q. Explain Economic value added? Economic value added was developed by Stern Stewart & Co and is a registered trademark. EVA is an estimate of economic profit, measured as Net