Need for services marketing, Marketing Management

Problem 1:

Describe how services emerged in industrialisation and post industrialisation periods.

  • Detail explanation on Growth of the Service Sector and Service Industries'

Problem 2:

How does the deregulated industry increase the services requirements?

  • Detailed explanation on "Need for Services Marketing"
  • Table of GDP contribution and Conclusion


Problem 3:

Show the six criteria's of perceived quality of Gronroos
A Detail Explanation on Expected quality versus experienced quality

Posted Date: 10/31/2013 2:27:34 AM | Location : United States

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