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why do we need marketing segmenttion
what are product positioning concepts
Describe about the Sales promotion tool Advertising and sales promotion are tools which allow for a high level of control by the sponsor while public relations, and publicity in
how cost structure influence in pricing a product?
what is down-market stretch?
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Requirements of a good marketing information system: 1. Through there will be a several information component and activity component of a marketing information system yet
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What is market segmentation? Market Segmentation: Market segmentation is the process of dividing a total market into group of consumers who have relatively similar produc
Question 1: (a) ‘Knowledge is more than just an accumulation of bits of information.' Explain this statement in the light of the knowledge pyramid and the different types of
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