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Methods\Devices of sales promotion: the various sales promotion devices can be classified in three ways as shown in figure below:
1. consumer promotion: sales promotion directed at consumers may be done with a view to increase the products rate of using among existing consumer or to attract new consumer to the company's product. It may also be under taken to retaliate the competitors sales promotion or other activities.consumer contests may helpful in achievement of marketing objectives such as the following:
Question 1: a) Distinguish clearly between the aims and the specific objectives of a food and beverage operation. Critically assess some of the specific "qualitative" and "qua
Will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country? Justify your answer.
considering the concept of product life cycle, where would you put video games in their life cycle
Q. Illustrate the Effect on Consumer Choice? Effect on Consumer Choice:- Advertising has favourable consequence on consumer-choice. Advertising give information about a variety
Scope of the Marketing: Marketing is typically seen as the task of creating, programming promoting and delivering goods and services to consumers and businessman. In fact, m
State the marketing communications tools There are five main marketing communications tools: advertising, sales promotion, public relations, direct marketing and personal selli
2(x + 4) = 30
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing?
Problem : a) A company's total marketing communications mix-also called its promotion mix-consists of the specific blend of five different parts. Name and describe these parts
i need a plan for pop up shops in airports and hotels for cosmetic products, also budgeting for 2 years
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