Marketing goods and services, marketing, Marketing Management

SCENARIO
?You have created in 2009 a company specialized in marketing research in the European transport industry. Currently you are undertaking the major part of all operations required in your company, you benefit from the help of a part time secretary and a part time accountant.
You have been contacted recently to submit a bid for a very important marketing research contract.
The client that pre selected you hopes that your young structure and enthusiasm will bring some unexpected and interested conclusions and recommendations.
You have carefully considered the offer and after several sleepless nights you have decided to bid and present a marketing research proposal. Conscious of the “life changing” size of contract you are willing to take on the challenge and not only to bid for the experience but to win the marketing research contract.
Posted Date: 2/21/2012 4:05:19 PM | Location : United States







Related Discussions:- Marketing goods and services, marketing, Assignment Help, Ask Question on Marketing goods and services, marketing, Get Answer, Expert's Help, Marketing goods and services, marketing Discussions

Write discussion on Marketing goods and services, marketing
Your posts are moderated
Related Questions
Q. Describe briefly the concept of pricing and the factors that influence pricing. Ans.:   Price is all around us. We pay rent for our apartment, tuition for our, railways, ed

Ad-effectiveness using a communication Objective is not sufficient in Itself: - Some advertisement may perhaps achieve communication objectives however may not promote sales. Some

Q. Describe about advertising? Meaning :- It is derived as of the Latin word 'adverto' OR we can utter turn the customer towards the products. Definition: - As-per

What are the Two types of exchange Two types of exchange signify extremes in a spectrum of exchange transactions. In industrial societies market exchanges have tended to domin

Explain about the Middlemen Consideration If right kind of middlemen having necessary experience, contacts, financial strength and integrity are available, their use is pref

What marketing strategies are appropriate at each stage of the product life cycle? How can a company build and mange its product mix and product lines.

What do you mean by Media of Advertising? Media of Advertising: Advertising media are implies to communicate the message of advertiser to customer. Information comm

Define the Position on Benefits for Positioning. Position on Benefits: This approach and strategy is closely associated to prior one. Here product is positioned upon its

Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t

Explain Henry Assael Model of buying decision behaviour along with the diagram”.