Marketing environment for organisations, Marketing Research

Explore the implications of changes in the general  and marketing environment for organisations

(a) How has the current business and economic climate affected your organisation's strategy?

(b) Explain how your organisation has responded to changes in its environment and consider whether this response has been effective.

(c) List what you would consider to be the major functional areas in your organisation and explain why these are important.

(d) How have these areas been developed to give your organisation a competitive advantage?

Plan for the implementation of a general or marketing strategy.

(a) Discuss how a timetable for the implementation of a strategy can be crafted around key milestones.

(b)   Provide a sample timetable for your organisation indicating the major resources required in this.

(c) When a strategy is being developed how can it also be evaluated?

(d) Using examples explain why is it important to monitor the effectiveness of a new strategy?

Posted Date: 2/23/2013 6:29:57 AM | Location : United States







Related Discussions:- Marketing environment for organisations, Assignment Help, Ask Question on Marketing environment for organisations, Get Answer, Expert's Help, Marketing environment for organisations Discussions

Write discussion on Marketing environment for organisations
Your posts are moderated
Related Questions
Export of Imported Goods: Goods imported may be exported in the same or substantially the same form, without a licence provided they are not under the Negative Lists. Export of su

Question: You are a newly installed marketing manager in a company selling products in the business-to-business sector in Mauritius. Currently, the company only has a limited

Open Policy : Also known as Floating Policy, it has much in a common with the Open Cover. This policy benefits clients with substantial turnover and a large number of despatches

If the populate is not well defined and does not fit to the object of research study then an error occurs. In other words selection of an inappropriate population causes this error

list out secondary sources of information while pursuing market research

STATUTORY BASIS : Exchange control was introduced in India with the outbreak of second World War on September 3, 1939. This was done by virtual of the emergency powers derived u

INTRODUCTION : Exchange Control is another important area of international trade. The term exchange control applies to the rules and regulations designed to regulate transactions

Prescribed Period: The amount representing the full export value of the goods exported shall be realised and be paid to the authorised dealer when it is due. The amount should be

OBJECTIVES After studying this unit, you should be able to: 1.  explain the nature of export sales contract 2.  distinguish between domestic sales contract and export sal

This enable the decision maker to select the most appropriate course of action. This needs more care and efforts. If validates or verifies the expected outcomes of each hyp