Major factors influencing buying behaviour, Marketing Management

Assignment Help:

Major factors influencing buying behaviour:

A consumer's buying behaviour is influenced by cultural, social, personal, and the psychological factors. Cultural factors exert the broadcast and deepest influence.

Cultural factors: culture, subculture, and social class are particularly important in buying the behaviour. 

 


Related Discussions:- Major factors influencing buying behaviour

Market segmentation, A new technology mobile which get auto charge while us...

A new technology mobile which get auto charge while using.

Question, Discuss about the natural environment?

Discuss about the natural environment?

Describe the dimensions of service quality, Question: As the marketing ...

Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di

Types of advertising involved in distribution channels, How many types of a...

How many types of advertising are involved in distribution channels? Types of advertisement in distribution channels are as follows: Consumer Advertisement, Business-to-Busi

Solve the example using costing techniques, Roux ski is a company that spec...

Roux ski is a company that specializes in the manufacture of ski pants. The senior management accountant has been asked to advise the board of directors on a production and sales p

Show difficulties in evaluation advertising effectiveness, Q. Show Difficul...

Q. Show Difficulties in Evaluation advertising effectiveness? Difficulties of example methods:- Approximately all methods of evaluating advertising effectiveness are on the bas

Maturity stage - product life cycle, Maturity Stage In the product lif...

Maturity Stage In the product life cycle the maturity stage is that stage where sales growth slows or levels off. Product managers can have to do more than easily defend their

Consumer behaviour, Q. Describe requirement of studying buyer's behavior & ...

Q. Describe requirement of studying buyer's behavior & what  is the influences  of consumer behaviors? Ans.: The study of buyer's behavior is essential to marketing as to w

Assignment maketing anagement, You are the Marketing Manager of a supermark...

You are the Marketing Manager of a supermarket chain of ABC. The sales have gone down for several months. When you looked into the matter, you have found out some reasons, among th

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd