Internet advertising techniques, Marketing Research

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Question 1 Write a short notes on:

                    A. Internet Advertising Techniques

                    B. Difference between traditional marketing and e-marketing

Question 2 Write a short notes on:

                     A. Targeting strategies in e-marketing.

                     B. Different types of positioning strategies in e-marketing

Question 3 Discuss how to build up e-marketing strategy and its functions in brief.

Question 4 Describe the four main functions involved in creating and managing corporate website.

Question 5 Define e-marketing and its principles.

Question 6 Write a short note on:

                   A. Features of e-marketing

                   B. Benefits of e-Marketing

 


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