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Ask question :how can marketers use maslow''s hierarchy need theory in marketing management? (15 marks)
Many service sector businesses fail because their marketing managers do not have any experience in the marketing of services. They often have been previously involved in the mark
Describe the concept of market segmentation, targeting and positioning (STP''s) with a typical example of either a product or an organization you are familiar with.
various approches followed by FMCG companies in test marketing
briefly explain the trend?
[X,D] = eig(A) given X and D find A
What are the reasons of channels of distribution in economic system? Channels of distribution in any specified economic system emerge due to the following reasons: Effici
Q. Described different levels of market segmentation? Ans.: The beginning point for segmentation is mass marketing. In mass marketing, the seller engages in mass produc
Explain with appropriate example the process of new product development. Explain also the importance of each step in the new product development process.
how cost structure influence o in pricing a product/
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