Hr strategies and its application, HR Management

British Airways was formed in 1974 from its predecessors merging. Theses airlines were the former BOAC and BEA. British Airways was known as the 'flag carrier' airline for the UK, meaning it was the national airline and owned by the state. This was the case until 1987 when the airline was privatised.

The airline is still the UK's largest scheduled airline. British Airways handles both passenger and freight business, flying to more than 400 destinations worldwide. Many routes are offered in partnership with other airlines using codeshare arrangements. The airline returned to profit in 2010, the first since 2007, making £157 million pre tax profit.

British Airways has suffered from employee relation problems over the last few years, in particular, a cabin crew dispute which caused disruption in 2010. A company wide volunteer scheme helped keep planes flying.

In 2011, British Airways merged with a Spanish airline 'Iberia'. This meant the creation of a new holding company, International Airlines Group (IAG). The company is registered in Spain but has its head office in London and shares on the London and Spanish stock exchanges. It was anticipated that the merger would produce synergies and therefore reduce costs. A target reduction of £400 million over 5 years was set, some of which would come from reduced labour costs. The merger had implications for training with 9000 BA staff and 4000 Iberia staff to be trained in the new business model.

Task1: Choose four HR strategies that could be implemented by British Airways. Explain each of the strategies and its application to British Airways.

Task2: British Airways merged with Iberia in 2011. Analyse the impact of the merger on strategic HRM at British Airways.

Posted Date: 2/15/2013 1:11:20 AM | Location : United States

Related Discussions:- Hr strategies and its application, Assignment Help, Ask Question on Hr strategies and its application, Get Answer, Expert's Help, Hr strategies and its application Discussions

Write discussion on Hr strategies and its application
Your posts are moderated
Related Questions
what is the procedure of selecting the best human resource work with a project

As a HR person, what is your role in assisting your line manager in implementing your HR policies to the satisfaction of your company

QUESTION 1 (a) Describe three features which show the importance of stakeholder management (b) Identify and critically discuss four factors that have contributed to a climat

Question 1 Define conflict management. What are the causes of workplace conflicts? What are the various strategies to be adopted for resolving conflicts? Question 2 What is m

explain the social security measures available for workers in India?

New employment encourages the heart and motivates the spirit to learn and be part of something bigger and achieve one''s goals and purpose. This is a significant point i

What have you learned from your mistakes in your jobs? You should have stated what you learned in your answer to the previous question, to deflect this one.Show that you benefi

Question 1: (a) What are the essential elements for a valid contract as stipulated by article 1108 of the Civil Code (CCM)? (b) How can consent be vitiated in re

Question 1: (a) Clearly explain the term ‘Occupational Hazard'. (b) One of the ways of dealing with hazards at the workplace is by reducing unsafe acts through proper Hazard

Thurstone scale: One of the best-known attitude scales is the "equal appearing interval" scale developed by Thurstone. To construct the scale, the researcher selects a number