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How has an understanding of consumer behaviour helped Groupon grow from 400 subscribers in Chicago in 2008 to 60 million subscribers in 40 countries today? What is the Groupon Promise? How does the Groupon Promise affect a consumer's perceived risk and cognitive dissonance? Describe the five-stage purchase decision process for a typical Groupon user. What are possible psychological and sociological influences on the Groupon consumer purchase decision process? What challenges does Groupon face in the future? What actions would you recommend related to each challenge?
Disney entered Europe with several incorrect assumptions and poor research. Identify the problems that arose and how Disney should adjust for the immediate situation and what shoul
Explain Different types of Decisions. Different types of Decisions: Decisions may be of various types. Several of the significant types of managerial decisions are explained
Needs to know how to run office affairs and to handle the paperwork of all customers as they come in each day, and take care of the work load of the employees as to setting up the
A company is considering a gear assembly that it now purchases from company B. Company B charge $4 per unit with a minimum order of 3000units. Company A estimates that it will cost
explain approaches for handling customer complaints and listening to customers
A1 Inc. has $1 million in assets at a job site and, applying a risk transfer approach, wishes to address risk by taking out an insurance policy. The insurance carrier provided its
Identify key gaps in planning for the exit. Provide recommendations on the exit strategy. Is the sale the right one? What steps ought to be taken to maximize the sales-price? What
Paul Gett is a well-known wealthy financial expert living in the city of Torris. Adam Wade, Gett's friend, tells Timothy Brown that he is Gett's agent for the purchase of rare coin
How common do you think it is for people to try to justify their conduct by the argument that "Everybody's doing it"?
Happy Ten Produces sports socks. The company has fixed expenses of $80,000 and variable expenses of $0.80 per package. Each package sells for $1.60. 1. Compute the contribution mar
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