How to be market leader in an industry?, Operation Management

If a company needs to maintain market position as a leader in its segment and to increase the same in future, the company is carrying out few initiatives like

  • Innovation activities for new products. In technology front, the company has set up R&D facility with a dedicated team of 30 engineers, which would help in the new product initiative.
  • Investment of around Rs. 5-6 crore p.a. on IT applications to improve operations. This same has been outsourced to TCS.
  • Use of six sigma and digitization for operational excellence.
  • As part of enhancing customer relation management, call centre and online connectivity has been launched.

 

 

Posted Date: 7/25/2012 7:22:55 AM | Location : United States







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