Group-based assignment, Marketing Management

I need help in answering questions 4 a & 4b.

Q4a : 400 words
Q4b :400 words

Please provide 3 references, (APA format)
My TB is Marketing Management by Philip Kotler & Kevin Keller (14e: Global Edititon
Posted Date: 3/31/2013 2:42:08 AM | Location : Singapore

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