Exploratory research , Management Theories

Exploratory Research:

Exploratory research studies are also termed as for mutative research. The main purpose of such studies is that of formulating a problem for more precise investigation or of developing the work hypotheses from an operational point of view. The major emphasis in such studies is on the discovery of ideas and insights. As such the research design appropriate for such studies must be flexible enough to provide opportunity for considering different aspect of a problem under study.

In the case of exploratory research the focus is on the discover of ideas. In a business where sales have been declining for the past few months the management may conduct a quick study to find out what could be the possible explanation the sales might have declined on account of a number of factors, such as the deterioration in the quality of the product of the product increased competition inadequate or ineffective advertising lack of efficient and trained salesmen or use of the wrong channels of distribution. In such a case an exploratory study may be conducted to find the most likely cause.

An exploratory study is generally based on the secondary data that are readily available. It does not have a formal and rigid design as the researcher may have to change this focus or direction depending on the availability of new ideas and relationship among variables. An exploratory study is in the nature of a preliminary investigation wherein the researcher himself is not sufficiently knowledgeable and is therefore unable to frame detailed research questions.

Posted Date: 2/12/2013 5:34:52 AM | Location : United States







Related Discussions:- Exploratory research , Assignment Help, Ask Question on Exploratory research , Get Answer, Expert's Help, Exploratory research Discussions

Write discussion on Exploratory research
Your posts are moderated
Related Questions
Organising: Organizing consists of the following sub-functions:- a) Identifying and analyzing the activities for the achievement of objectives and implementation of plans.

T ransactional Leader One who guides or motivates followers toward targets through clarifying role and task needs. T ransfor mational Leader One who

MANAGERIAL FUNCTIONS We have  already seen that there  are several definitions given by experts to  explain the meaning and scope of management. One way is to view management

A couple has agreed to attend a "Casino Night" as part of a fundraiser for the local hospital. They do not like to gamble because they believe that gambling is generally a losing p


Need a good topic for operation management to write

Confidentiality Agreement: A legal contract protecting the rights of a business in cases where organizations or trade secrets or other confidential data must be revealed in th

I want to know what are the resources required for e-strategy implementation

Advantages of Predetermined Motion Time System a.  They enable development  of standards  before  the job  is started, b.  They have  been tested  extensively in the laborat