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Q. Explain the Marketer role?
_ Marketers try to create products as well as services that will provide the desired benefits that permit the consumer to reduce the tension.
_ Tension means difference between the consumer's present state and some ideal state.
Question 1 Explain the concept of Service mapping with example Question 2 Write a short notes on- Factors that influence customer expectations Pricing strategies
The research problem undertaken for study must be carefully selected. The task is a difficult one although it may not appear to be so. Help may be taken from as research guide in t
Procedure for Claiming Duty Drawback : The claim of Duty Drawback (DBK) is processed and passed for payment, primarily on the basis of the relevant information given in the Drawba
Q: What are the different needs and motives of the consumer according to which a consumer buy the product? Ans: Needs : Requires can be explained in the following manner:
Strike Perils : In marine insurance, strike perils mean events which lead to loss or damage to cargo caused by: i) Strikes, lock-out workmen or persons taking part in labour di
In 2009, Research New Zealand conducted a survey on small businesses in New Zealand. Small businesses were defined as enterprises with 19 or fewer employees. 501 small business
Q. Explain Psychoanalytical model of consumer behaviour? This model is on the basis of work of psychologists who were concerned with personality. They were of the outlook that
give examples of different product strategies used by different similar companies to sustain competitive advantages and justify wether thestrategies have been successful
Q. How can you explain the concept of culture and subculture? For the principle of studying consumer behaviour culture can be defined as the sum total of learned beliefs values
OBJECTIVES After Studying this unit, you should be able to: 1. Describe the procedure of Pre-shipment Credit; 2. Explain various types and procedure of Post-shipment Cr
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