Explain in detail about the marketing communications, Marketing Management

Explain in detail about the Marketing communications

Marketing communications provides the means by which organisations and brands are presented to their audiences. Goal is to stimulate a dialogue that will, ideally, result in succession of purchases and complete engagement. This interaction signifies an exchange between each organisation and every customer; according to the quality and satisfaction of the exchange process, it will or won't be repeated. It follows, hence, that communication is a very significant and integral part of the exchange process, and it is the skill as well as judgement of management that determine, in most cases, success or failure. Marketing communications is an audience-centred activity.


Posted Date: 9/18/2013 4:03:17 AM | Location : United States

Related Discussions:- Explain in detail about the marketing communications, Assignment Help, Ask Question on Explain in detail about the marketing communications, Get Answer, Expert's Help, Explain in detail about the marketing communications Discussions

Write discussion on Explain in detail about the marketing communications
Your posts are moderated
Related Questions
Explain about the Shopping Goods These are goods that are purchased less frequently and are used very slowly such as clothes, shoes, household appliances. In case of these good

Q. Increase in level of competition and Readership by ads? Increase in level of competition:- The level of competition has enhanced manifold. For any product numerous brands

You are the Marketing Consultant working for a client in ANY ONE of the following firms: a soft drink manufacturer, a mobile telephone service provider, a bank, or a retail oper

What is the third impact of technology and organizational structure? Third impact of technology is that manufacturing is moving forward much shortest while development cycles.

does the marketing exits solely to increase the profits

oxfam used HTML in the its first email, video in the second, audio in the third. Evaluate the use of different email format for this type of message and consider the sequencing of

How is network play significant role in buying decision? Network: It is a kind of buying situation in which a purchaser buys a product or services for the first time to pe

What is social responsibility marketing? Social Responsibility Marketing: Holistic marketing includes social responsibility marketing and considerate broads concerns and t

What are gauging tools comprised in annual plan control? Annual plan control consists of at least five performance gauging tools as illustrated below in points: a) Sales a