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1. Briefly describe each of the four quantitative methods used to evaluate location alternatives. 2. How does a geographical information system help companies like Red Lobster or LaQuinta with location strategies? 3. The textbook suggests that location strategies for Goods focus on minimizing costs while Services focus on maximizing revenue. I would consider Fed Ex as a service provider. Yet, Fed Ex likely employed a transportation model (a cost minimization technique) in selecting Memphis as their hub. What are the key considerations in choosing a location methodology? (i.e.; is it Goods versus Services or are other factors involved)? (Shoot for a paragraph for an answer not a lengthy response.)
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