Varien, the company that owns Magento, formerly worked with osCommerce. They originally planned to discontinue osCommerce but later decided to rewrite it as Magento. Magento formally started development in early 2007. Seven months later, on August 31, 2007, the first public beta version was released. On May 30, 2010, Magento mobile was released; it permits store owners to make native mobile storefront apps.