Experimental error, Marketing Research

An experiment aims at measuring the impact of one or more independent variables on a dependent variable. For example take the case of the impact of training on the performance of salesmen. During the period when the training is given there may be a decline in competition and as a result sales performance may improve. The results of such an experimental study will be misleading.

Posted Date: 3/30/2013 3:34:34 AM | Location : United States







Related Discussions:- Experimental error, Assignment Help, Ask Question on Experimental error, Get Answer, Expert's Help, Experimental error Discussions

Write discussion on Experimental error
Your posts are moderated
Related Questions
Administration of the Act : The exchange control policy is determined in India by the Ministry of Finance Government of India on the basis of The Foreign Exchange Regulation Act,

1. Perfect competitive and monopoly are extreme market structures,theoretically show garphically the short run equilibrium of both markets.To what extent are these markets realisti

Problem: A major differentiating factor for companies is the quality of Customer Service. (i) Give the reasons which justify the inclusion of Customer Service as an e

NATURE OF CARGO INSURANCE POLICY A marine or cargo insurance policy has an international character and, therefore, a policy taken in one country is acceptable in other coun

Explain Lifestyle and Psychographic Segmentation and benefit segmentation in regard to consumer behaviour. Ans: For several years demographics have governed how communication t

The variables in the file ASSIGN, in order from column 1 by column 8, are: Week, SalesExp (unit sales in experimental group), SalesCntl (unit sales in control group), BPriceExp

Q. Explain Spreading activation ? Spreading activation involves the proposal of one memory 'triggering' another one. For instance one might think of Coke every time one remembe

After studying this unit, you should be able to: I describe the reasons for documentation in export trade 1.  Explain functions of different kinds of documents needed for perfor

Packing Credit : The basic purpose of packing credit is to enable the eligible exporters to procure process, manufacture or store the goods meant for export. Packing credit refe

discuss the relationship between marketing communication and brand loyalty